As you may know, the Vogue September issue is the most hotly anticipated edition. American Vogue generally has celebrities on its cover because they tend to attract a greater number of readers.
The September issue of this year, however, surprised everyone. Instead of an actress or singer of the moment, the cover - a three-page spread - honours the most influential models of the moment: Arizona Muse, Edie Campbell, Imaan Hammam, Fei Fei Sun, Vanessa Axente, Andreea Diaconu, Joan Smalls, Karlie Kloss and Cara Delevingne, who was also the cover girl of the September British Vogue. Cara is certainly a hit!
The theme of the cover, "The Instagirls," refers to the millions of followers the models have on the picture-loving social platform. It had been over a year since a model, Kate Upton, appeared on the cover of the American Vogue, the most renowned fashion magazine in the world. But, with all the buzz that the chosen muses create on and offline, Vogue's decision was certainly a smart one!